We have grown a brand from £500 start-up to a multi million pound worldwide turnover business. We know what it takes to do this and we can help you do the same.
The PICOM team have vast experience when it comes to brand building and all of the challenges associated with developing a new brand from scratch or giving your existing brand a refresh.
Some key considerations:
- Brand guidelines to ensure consistency across every medium your brand is represented. This is often overlooked in the early days and can be extremely difficult to revisit once content is released over time.
- Tone of voice, graphical representation, strapline, logo, font and colour pallet to ensure your organisation provide a consistent representation of your brand to ensure maximum brand recall and recognition from your audience.
- Intellectual Property (IP) is very important to protect your brand and ensure a smooth e-commerce operating experience on Amazon. We can assist in trademark registrations and ensuring you are fully registered with the Amazon brand registry in order to unlock brand specific privileges and minimise ASIN hijacking.
- Your current trademark position, which new registrations you require per country. Making best use of Amazon brand registry. Assisting with listing protection.